How Making Science closed $210,000 in 10 months
"Uptown Creation has been great to work with. The team is very competent and professional, but most importantly, they've driven real revenue results in a short amount of time. Already more than paying their freight."
Challenge
To create a sales pipeline from scratch, Making Science needed an experienced partner
At the start of 2024, Making Science was preparing to expand its international advertising success into the highly competitive US market. Launching in a new region without an established network or pipeline presented a significant challenge. The team knew that breaking into the US market required not just connections but meaningful relationships with decision-makers in their target industries.
As a company with a proven track record internationally, Making Science needed a partner who could help them quickly establish credibility and generate high-value opportunities in the US. Their goals included:
- Building a new sales pipeline: Making Science needed to connect with relevant prospects and initiate conversations to drive growth.
- Generating measurable business impact: Success in the US depended on quickly converting outreach into pipeline opportunities and revenue.
- A partner with expertise: They sought a team that could take full ownership of the process and deliver results with minimal lift from their internal team.
Jason had heard rave reviews about Uptown Creation from his network, so it didn't take long for him to realize that the team's extensive LinkedIn knowledge and refined strategy were exactly what Making Science needed.
"Uptown Creation is the best agency partner I've ever worked with - especially when it comes to LinkedIn"
Solution
Uptown designed and executed a comprehensive LinkedIn outreach campaign tailored to Making Science’s goals
Uptown Creation took full ownership of the LinkedIn outreach process, building Making Science’s US pipeline from scratch and driving results across their most critical acquisition channel. Within the first week of onboarding, Uptown Creation was fully ramped up and executing a targeted outreach strategy to connect with key decision-makers in Making Science’s target industries—all with minimal guidance from their internal team after onboarding.
What set Uptown Creation apart was their combination of speed, expertise, and adaptability. The team crafted problem-oriented messaging that resonated with potential buyers, initiating meaningful conversations that led to tangible opportunities. Additionally, they ensured continuous engagement by refining their approach based on campaign performance data and market feedback.
The outreach not only resulted in thousands of new LinkedIn connections and hundreds of responses but also helped Making Science establish credibility in the US market. This strategy created a sustainable channel for business development, providing immediate revenue while setting the stage for long-term growth.
"We've gotten great new clients based on Uptown's LinkedIn Led Outbound."
Results
Making Science establishes a foothold in the US market with Uptown Creation’s LinkedIn Led Outbound
Uptown Creation’s end-to-end LinkedIn outreach campaign successfully built Making Science’s sales pipeline from scratch, positioning the company as a credible and competitive player in the US advertising market—all with minimal effort required from Making Science’s internal team. Since partnering with Uptown Creation, the company has achieved record-breaking outcomes, including:
- $210,000 in new revenue
- 8.4x return on investment
Uptown Creation has proven to be a trusted partner, taking ownership of Making Science’s success and delivering exceptional results at every stage of the market launch. Their strategic approach and responsiveness have laid the foundation for sustained growth in the competitive US market.
"LinkedIn has become our top performing outbound channel."
