How Atrix AI booked 26 meetings in 90 days with LinkedIn Led Outbound
"Uptown has been absolutely incredible to work with. They’ve taken so much off of my plate. Literally, all I have to do is show up to qualified meetings and take the process from there. I provide strategic guidance on our prospects, and Uptown Creation takes care of the rest."
Challenge
As a growing startup, Atrix AI needed an efficient solution to establish LinkedIn as a scalable outbound sales channel
Atrix AI aimed to establish relationships with Medical Affairs leaders at leading pharmaceutical companies. Founded by Y Combinator alumna Vera Kutsenko, the company was poised for growth but needed a scalable outbound sales channel to consistently unlock new opportunities.
Vera recognized the potential of LinkedIn as a powerful platform for prospecting and outreach. However, as a startup founder juggling multiple responsibilities, she lacked the bandwidth to build a structured sales pipeline from scratch.
To overcome these challenges and focus on high-value activities, Vera sought a partner who could streamline the entire LinkedIn outbound process while delivering tangible results.
Solution
Uptown Creation developed and executed a comprehensive LinkedIn Led Outbound strategy tailored to Atrix AI’s goals and target audience.
This partnership allowed Vera to focus on high-impact conversations while delegating the operational aspects of outreach to a trusted partner.
By leveraging LinkedIn Sales Navigator and their expertise in strategic prospecting, Uptown Creation:
- Targeted precision leads: Created tailored lead lists of Medical Affairs professionals at top pharmaceutical companies, ensuring alignment with Atrix AI’s ideal customer profile (ICP).
- Managed end-to-end outreach: Crafted and executed connection requests, follow-ups, and problem-oriented messages designed to resonate with decision-makers.
- Streamlined meeting scheduling: Coordinated and secured qualified meetings, enabling Vera Kutsenko to focus exclusively on building relationships and advancing business opportunities.
This hands-off approach transformed LinkedIn into a scalable outbound sales channel, giving Vera strategic oversight without requiring her to manage the day-to-day execution. Uptown Creation’s expertise ensured Atrix AI could connect with high-value prospects efficiently and effectively.
"It’s been a lifesaver for a busy founder like me who doesn’t have time to manage my LinkedIn on top of everything else as a founder."
Results
Since partnering with Uptown Creation, Atrix AI has unlocked a new level of efficiency and growth in its outreach efforts.
In just 90 days, the company secured 26 qualified meetings with Medical Affairs leaders at major pharmaceutical companies, building a strong foundation for its outbound pipeline while saving 30 hours per month for its founder, Vera Kutsenko.
With Uptown Creation’s expertise, Atrix AI successfully engaged top decision-makers without adding strain to its internal resources. The meetings generated through this partnership provided Atrix AI with a robust outbound pipeline and positioned the company to explore strategic opportunities with influential industry players and investors.
The outcome? A LinkedIn led outbound process that delivers measurable results while enabling Vera to focus on strategic, high-impact opportunities to drive Atrix AI’s growth.
"If you need any sort of LinkedIn support, don’t hesitate to work with Uptown."
